This book is now available!
ABS is pleased to announce the availability of the paperback version of The ABC Formula: Building Your Life’s Enduring Core Values. Bill Cole’s highly-anticipated book has begun shipping already. Over two-thirds of the book’s initial shipment is already spoken for, so get your order in now for first edition copies!
Get your copy now for only $19.95 (plus shipping & sales tax in CA)
THE ABC FORMULA will help you…
- Be a more effective leader.
- Improve your relationships.
- Pursue your life path in a more meaningful way.

Get your copy now for only $19.95 (plus shipping & sales tax in CA)
Unleash Your Personal Power!
The ABC Formula presents a new way of thinking and being. This practical philosophy shows you how to live your life built upon the foundation of enduring Core Values. As you start applying this tested, trusted method, people will see a passionate difference in you.
This Book is for You, if:
- You are ready to choose, start, or revive your career.
- You are seeking to improve your relationships.
- You are or want to be an organizational leader.
What People Say About the Author
Bill is a clear-thinking leader with passion, vision, and an amazing ability to communicate. He is equally effective in one-on-one counseling sessions and enthralling hundreds in a training session.
Dan Panzica, Sr. VP Operations, Chief Quality Officer Source Photonics, Chengdu, China
I have known Bill for more than 15 years working with him in the training industry. He is creative, ethical and one of the best curriculum developers and trainers I have ever known. When Bill says he is going to do something he does it with great vigor, thoughtfulness and discipline. When Bill has something to say it is worth listening to.
Bob Weber, President
Webcorp Development, Phoenix, Arizona
This man is a master facilitator, instructor, writer, coach, businessperson, and sage. I care deeply about this man and his exceptional work. You will too!
Jim Ullery, President
Center for Organizational Energy, Ft. Myers, Florida


